This Show Needs A New Title
A new musical called “Something Rotten!” is headed for Broadway. It’s about two brothers, in Shakespeare’s shadow, trying to write the first-ever musical comedy. Anything with “rotten” is likely to founder, so Hal Rubenstein and I came up with these alternate titles: “Rag-Thames,” “A Funny Thing Happened on the Way To Elsinore,” “Ham-mitt,” “A One and a Tu and a Three,” and, my favorite, “Avon Calling.”