Andy Murray: Endorsement Deals Next?
Bravo to Andy Murray, who yesterday at the U.S. Open became the first British man in 76 years to win a grand-slam title. This article discusses how Murray might increase his endorsement earnings — to truly enter the league of the big three: Federer, Nadal, Djokovic. The story neglects the most important thing: appearance. If Murray wants to up his exposure he needs to get a new barber (to clean up his wayward curls) and a new dentist (he’s a walking advertisement for the laxity of British dentistry).
