Big Things Come In Small Packages
They say lightning doesn’t strike twice. Don’t tell that to the “Paranormal Activity” team of Jason Blum, Oren Peli and Steven Schneider, whose horror film “Insidious” is crossing the $50 million mark globally and is on to track to gross as much as $80 million or $90 million at the worldwide box office. That would give the indie horror pic, made for under $1.5 million, the best cost-to-gross ratio of the year, a good measurement of profitability.
